The 15 Shopping Tours on the French Riviera That Earn Their Price

1.Italian Market Shopping Small Group Day Tour from Nice

★★★★★★★★★★4.5 · 128 reviews · 8 hours (approx.) · from $143Our pick

From Nice, cross into Italy for small-group market shopping plus Dolceacqua. Get hotel pickup, a guided minivan ride, and time to browse.

“We enjoyed this day trip in Italy to two very nice towns San Remo and the quaint Dolceaqua. Our guide which was basically the driver of the van was a bit informative however spoke more about the economics than the beauty of the towns. Except when in Dolceaqua, there he did a good job. We recommend this tour partly because we like Italian culture, but more over because from Nice, its a day to see something different. And shop the markets!! Bellissimo!!”

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2.Food & Wine Lovers Tour of Nice Local Markets and Best Shops

★★★★★★★★★★5.0 · 126 reviews · 4 hours (approx.) · from $101Top rated

Taste Nice with a small-group market walk, wine and olive oil pairings, artisan shop stops, and a Castle Hill picnic with views.

“We had a most interesting tour with our guide Clare. She was informative, interesting and had a great rapport with all our group. She was particularly thoughtful, making sure everyone was happy with the itinerary and personalising it to suit our requests. She then produced an amazing picnic from her backpack, which was served with accompanying information about all the ingredients and origins of the product. We thoroughly enjoyed the tour and would have no hesitation in recommending highly.”

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3.Wine Tasting, Provencal Market, Cannes and St Paul de Vence

★★★★★★★★★★4.5 · 56 reviews · 9 hours (approx.) · from $167

Small-group Riviera day from Nice to Antibes, Cannes, St-Paul-de-Vence, plus wine tasting at Chateau de Cremat and panoramic views.

“This wasn’t really a guided tour. We were dropped and left on our own each stop. Next time I would rather take the train.”

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4.Full-Day Italian Market, Menton, & La Turbie Tour

★★★★★★★★★★4.3 · 28 reviews · 8 hours · from $165

Shop an Italian open-air market, slow down in Menton, then catch Monaco views from La Turbie, all in one air-conditioned Nice day tour.

“On pourrait prolonger la visite d'une heure et visiter une autre ville italienne aux alentours.”

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5.Italian Coast & Market: Full-Day Small Group Trip

★★★★★★★★★★4.8 · 21 reviews · 7h 30m · from $123

Spend a full day on the Italian Riviera with a small group tour from Nice or Villefranche, visiting Sanremo and Dolceacqua.

“The markets were truthfully just okay. The town of San Remo is interesting but the real highlight of the trip was the town of Dolceaqcua. Fantastic medieval town that ressembles a megastructure of bridges and tunnels. I have never seen a town like that anywhere in the world having traveled over 50 countries — it’s a maze inside. Great day!”

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6.French Riviera, Wine tasting, Provencal market and Countryside

★★★★★★★★★★4.5 · 16 reviews · 9 hours (approx.) · from $167

Small-group French Riviera day from Nice with Antibes and Cannes sights, Provencal market time, Saint-Paul-de-Vence, and wine tasting.

“Our guide Ruben was excellent, on time, informative, friendly and patient. All of the stops were wonderful my favorite was St Paul de Vence. 4 stars because I thought the wine aspect was a bit underwhelming, more about the castle than the wine. Additionally the wine was a bit underwhelming. Great tour to see the city though.”

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7.Italian Market, Eze, and Turbie Tour.

★★★★★★★★★★4.5 · 13 reviews · 10 hours (approx.) · from $102

A 10-hour small-group day trip from Nice to Italy’s open-air market, Eze’s perfume tour, and La Turbie’s Monaco views and ancient ruins.

“A perfect day, a perfect tour! Younis was amazing. Engaging and knowledgeable. Highly recommend if you’re visiting the area!”

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8.Best of Monaco Private Tour and Outlet Shopping Experience

★★★★★★★★★★5.0 · 11 reviews · 9 to 10 hours (approx.) · from $782

Private Monaco highlights plus Prince’s Palace and Casino, then Sanremo outlet shopping with designer brands, starting from Cannes.

“We went to Monaco and San Remo Outlet with Romy. She's not only a tour guide, but also she really advised us with shops and restaurants and she showed us the best adresses.”

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9.Italian Market, Menton, Turbie – Shared & Guided Tour from Nice

★★★★★★★★★★4.5 · 10 reviews · 8 hours (approx.) · from $191

Day trip from Nice to San Remo Italian Market, Menton, and La Turbie viewpoint with hotel pickup, minibus, and admission tickets.

“Loved our host, Noah. He was fabulous. My complaint is the first stop we were dropped off at was San Remo at 10am. Could not find any restaurants open until 12pm. Very frustrating since my son was starving. May I suggest going there later in the day?”

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10.Shopping & Aperitivo sea view at CAP3000

★★★★★★★★★★3.5 · 10 reviews · from $98Best value

Shop at CAP3000’s 300 brands, then enjoy a VIP Aperitivo for two on IT VILLAGGIO’s terrace with Mediterranean sea views.

“"I would like to thank Patricia very much for the exceptional welcome I received during my visit. Upon arrival, I was greeted with a smile and a lot of professionalism. Your availability, listening and attention to detail made my experience in your store particularly enjoyable. It is a real pleasure to feel so well taken care of. Thank you again, and I will return without hesitation!"Auto-translated”

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11.From Nice Italian Market San Remo, Menton & La Turbie

★★★★★★★★★★4.5 · 6 reviews · 8 hours 30 minutes (approx.) · from $163

Enjoy San Remo market shopping, Menton lemon time on the sea, and a La Turbie panorama over Monaco, all from Nice with pickup.

“Anthony the driver was wonderful and safe driver! Also informative. Christian the tour guide was great! She also was informative.”

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12.Italian Market and Dolceacqua full-day from Nice small-group Tour

★★★★★★★★★★5.0 · 6 reviews · 7 hours 30 minutes (approx.) · from $131

Small-group drive from Nice to Sanremo markets and the medieval village of Dolceacqua, with scenic coast views and easy shopping time.

“The medieval village is impressive as is the “Ponte Vecjhio”.The market at Sanremo, however., is disappointing..Rather dirty and filled with China knock offs. Our driver, Mack, did not go out of his way to point out ponts of interest and focused on chatting and in French with a Bretton couple to rest of English and German speakers..”

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13.Italian Market San Remo, Menton & La Turbie

★★★★★★★★★★3.7 · 4 reviews · 8 hours · from $159

Shop San Remo’s open-air market, wander perfume-filled Menton, then snap a photo at La Turbie’s Roman trophy with Monaco views.

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14.Private tour French Riviera Shopping & Lunch in St Paul de Vence

★★★★★★★★★★5.0 · 4 reviews · from $856

Private French Riviera shopping day from Nice with Polygone Riviera, St Paul de Vence lunch, Cannes boutiques, and a stop at the red carpet.

“Wonderful tour. As described…..shopping…shopping…shopping. Our guide was wonderful and even made our reservations for lunch at a wonderful quaint restaurant.”

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15.Italian Market and Menton

★★★★★★★★★★4.5 · 3 reviews · from $520

Half-day private luxury ride from Nice to the Italian Riviera and Menton, with Sanremo landmarks and Ventimiglia market time.

“San Remo was disappointing for our preference but Menton was gorgeous! Some communication and logistics bumps but it all worked out. Ventimiglia looked like it would have been more enjoyable for us.”

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